Allformance is a data-driven media consultancy and trusted partner of Google, TikTok, Snap, and Amazon. It builds campaigns for over 100 global brands across fintech, e-commerce, and gaming.
ppc specialist for Google Ads campaigns
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описание
задачи
- Launch and scale Google Ads campaigns across Search, PMax, Demand Gen, YouTube, and Display, including keyword strategy, audience targeting, and competitor analysis
- Analyze GA4 and Google Ads data, conduct account audits, identify growth opportunities, and turn data into actionable steps
- Manage large ad budgets with a focus on CPA and ROAS, and optimize performance through creative A/B testing
- Set up conversion tracking using GTM, GA4, and APIs, and adopt new Google Ads features and industry trends
- Present strategies to clients and support team members’ growth through mentoring
требования
- 5+ Years of hands-on Google Ads management experience with proven large-scale results
- Deep expertise in Google Ads formats, campaign structure, keyword strategy, and ad creation
- Strong GA4 and GTM skills and a solid understanding of conversion tracking and attribution
- Strong English communication and presentation skills for client-facing and internal interactions
- Proficient Russian for certain internal communications
- Able to manage multiple clients across different verticals and markets; proactive, results-driven, independent, and actively uses AI tools
- Будет плюсом: SQL, Python, experience in Fintech, Streaming, Gaming, or E-commerce, work in international markets, current Google Ads certifications, team leadership experience
условия
- Corporate English lessons and speaking clubs with colleagues from around the world
- Private health insurance
навыки
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