For our client, we are filling the following permanent position with immediate effect:
Performance marketing manager for B2B clients
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описание
задачи
- Independently conceive, set up and manage performance marketing campaigns for B2B clients
- Plan, run and continuously optimize Google Ads and LinkedIn Ads campaigns
- Take responsibility for the advertising budgets of several client accounts, including efficient budget allocation
- Analyze and optimize relevant performance metrics such as CPL, ROAS and conversion rates
- Set up, monitor and further develop conversion tracking and reporting
- Identify new optimization and scaling opportunities to increase lead generation
- Work closely with Growth Consultants and GTM Engineers to align marketing strategies
требования
- At least one to two years of practical professional experience in performance marketing
- Extensive experience independently setting up, managing and optimizing Google Ads and LinkedIn Ads
- Proven responsibility for monthly advertising budgets in at least the five-figure range
- Confident use of performance metrics and experience in data-driven campaign optimization
- Knowledge of conversion tracking and reporting, and ideally of B2B lead generation
- Native-level German and good English skills
- Будет плюсом: Experience with Meta Ads, Microsoft Ads or AI-powered marketing tools is an advantage
условия
- Flexible combination of three office days and two work-from-home days per week after onboarding
- Independent management of demanding client accounts with high advertising budgets
- Work with various advertising platforms and clients from different industries
- Personal coaching and individual development opportunities
- Deutschlandticket, Urban Sports Club membership (M) and modern equipment including a MacBook
- Short decision-making processes, regular team events and a dynamic working environment with plenty of scope to shape things
навыки
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