Marketing manager media & integrated campaigns

Hello, we’re Pret Proud makers of freshly made food, organic coffee and big ideas. Across 750+ shops and 20+ countries, our teams are shaping the future of Pret through innovation, inclusion, great customer service and a shared passion for doing the right thing. We’re growing fast on our mission to be the hospitality employer of choice everywhere we operate – so it’s an exciting time to hop on board. The Role Sitting at the heart of the UK Marketing team, the Marketing Manager – Media & Integrated Campaigns will be a key driver of how Pret shows up in the UK.

• You will bring strong media expertise to Pret's planning and investment decisions across OOH, social, digital and emerging channels.
• You will manage the day-to-day relationship with the Media Agency, challenge recommendations and ensure plans deliver against business and campaign objectives.
• You will analyse campaign performance and results, understand what is driving success, and connect media performance to wider business and transactional outcomes.
• You will turn data and insight into clear recommendations, identifying what to optimise, what to do differently and where to invest next to improve effectiveness.
• From brief through to live execution, you will bring campaigns together across Media, Social, PR, Creative and Activation.
• You will ensure every channel has a clear role, all touchpoints work together and the customer experiences one coherent idea.
• You will work closely with our in-house Creative team on briefing and development, ensuring creative thinking, channel strategy and execution are connected from the start.
• You will work closely with our Social and PR partners to identify opportunities and shape ideas across influencers, activations, collaborations and partnerships.
• You bring ideas that nobody asked for and back them with a clear point of view.
• You know when Pret should join a conversation, create its own moment or partner with something already happening in culture.
• You understand how to put Pret alongside the right people, brands and communities.
• You also know how to turn those moments into bigger brand impact by connecting them across Media, Social, PR and other channels.
• You will be a strong day-to-day lead across our external Media, Social and PR partners.
• You build productive relationships while holding partners accountable for the quality, effectiveness and delivery of their work.
• You challenge thinking, encourage innovation and bring agencies together around shared objectives rather than allowing activity to operate in silos.
• You will work closely with Brand, Creative, CRM, E-commerce, Commercial, Operations and Finance to ensure marketing activity supports wider business priorities and that paid and owned activity work effectively together.
• You will manage and develop one direct report, setting a high bar for delivery, collaboration and accountability.

• 5+ years’ experience in brand, media or integrated marketing, ideally in a fast-paced B2C, consumer or retail business.
• Strong media expertise, with experience across strategy, planning, investment and optimisation across OOH, social, digital and emerging channels.
• Proven integrated campaign experience, from strategy and briefing through to execution and evaluation.
• Experience managing significant budgets, with a strong understanding of investment levels, channel effectiveness and how to make informed decisions about where and how to invest.
• Strong analytical and problem-solving skills, able to interpret results, identify what is driving performance and turn insights into clear recommendations.
• Strong agency management skills, particularly across Media, Social and PR.
• Commercially and culturally sharp, with a strong understanding of UK consumers, media and culture.
• Strong creative judgement, with the ability to spot great ideas and connect them to the right audience, channel and moment.
• Excellent stakeholder and people management skills, with experience working cross-functionally and developing others.
• Hands-on, proactive and ambitious, comfortable moving between strategy and detail and pushing work forward at pace.

• Individual ways to grow: fully funded professional qualifications, leadership development and informal and formal mentoring
• Diversity & belonging: Everyone’s welcome at Pret – you’ll be valued for who you are and supported to feel confident in yourself and your skills
• Pace & variety: Build a diverse skillset, meet some new people and learn (a LOT)
• Community & purpose: We work together to creative positive change through the Pret Foundation
• A Gold Card! That means when you’re in the office, your food and drinks are on us. And when you’re not, you get 5 free drinks a day and 50% off everything else
• 33-38 days of annual leave (increasing with service)
• Free private medical aid cover – with the option to add a loved one
• 4-5% pension contribution (increasing with service)
• Life assurance at 3x your annual salary
• Loyalty awards to celebrate every 5 years you’re with us
• And more – think: a flexible benefits platform, season ticket loans, a healthcare cash plan, mortgage services, financial wellbeing provisions, option to take a sabbatical after 3 years and opportunities to support our incredible charity, the Pret Foundation.