Marketing manager in hospitality

White Rabbit Projects is a hospitality incubator behind some of London’s most loved restaurant brands, including Lina Stores and Kricket, alongside hotels and restaurants from Oxford and Cambridge to St Andrews and Lisbon. Our vision is simple: to be the world’s leading hospitality incubator. We build brands with real personality, and we need someone to take that personality into the neighbourhoods around them. This isn’t a desk job managing agencies. As our Marketing Manager, reporting to our COO, you’ll lead grassroots and community marketing across our brands and work alongside our Creative Director on social media.

• Supporting and maintaining local marketing plans for each site, rooted in its neighbourhood and footfall
• Creating partnerships with local offices, hotel concierges, independent retailers, universities and community groups
• Supporting our Creative Director with social media across the brands, planning and publishing content that captures each brand’s personality
• Working with local creators, food writers and micro-influencers, from organising visits to tracking results
• Delivering tastings, sampling, pop-ups and community events that drive awareness and bookings
• Supporting new openings with pre-opening outreach and launch activity
• Growing our guest database and supporting local offers and loyalty activity that turn first-time visitors into regulars
• Working closely with General Managers and Operations to understand what each site needs
• Tracking and reporting the impact of your activity, from covers and redemptions to engagement and database growth

• Experience in grassroots, field, community or local marketing, ideally in hospitality, food and drink, retail or lifestyle brands
• Strong social media skills and a great eye for content, with a good understanding of Instagram and TikTok
• A natural relationship builder who’s happy walking into a business and starting a conversation
• Creative, commercially minded and comfortable showing the return on what you do
• Organised enough to juggle several brands and sites at once
• Happy to travel between our sites
• Right to Work in the UK

• £45,000 per year plus quarterly bonus
• Team discounts across our restaurants and hotels
• Training and development through our learning platform
• Real progression within a growing group, with plenty of chances to move up