Stiltsoft is a profitable, product-led B2B SaaS company that builds apps for Confluence, Jira, and Bitbucket. Its Table Filter product is a widely adopted Confluence app used by more than 15,000 companies and is a top seller on the Atlassian Marketplace.
marketing manager for a Confluence app
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описание
задачи
- Own the marketing strategy and growth plan for new-customer revenue, including positioning, messaging, channels, targets, and go-to-market
- Own the 2027 budget for ads, events, tools, contractors, and experiments
- Evaluate, pilot, and make decisions about new marketing tools and technologies based on results
- Lead a team of two marketers: a product marketing generalist and a social marketer
- Manage the relationship with Atlassian, including marketplace programs and ecosystem events
- Work with the Product Lead to convert trials into paying customers by shaping emails, content, case studies, and demos around the shared ideal customer profile
требования
- At least 5 years of marketing experience or equivalent, including at least 2 years in B2B SaaS and experience managing people
- Experience growing a product sold through trials and self-service without a sales team, with demonstrable results
- Hands-on product marketing experience in positioning, messaging, competitive analysis, and go-to-market, working closely with product and engineering
- Ability to set targets, plan and manage a budget, and make decisions based on incomplete data
- Experience setting priorities, following work through, and coaching marketers at different levels
- Russian for internal work
- English at B2+/C1 for professional and external communication
- Будет плюсом: experience with a marketplace or app ecosystem such as Atlassian or Shopify, being a company's first marketing hire, marketing complex technical products, customer marketing, events with proven ROI, organic growth through SEO and content, hands-on experience with analytics, advertising, SEO, and lifecycle tools
условия
- Flexible planning, sustainable workload, and a culture of reasonable dialogue without unnecessary pressure or rigid top-down management
- Home office setup budget, additional vacation days, medical insurance, and fitness compensation
- Training and education budget, language courses, internal Communities of Practice, and opportunities to participate in Atlassian ecosystem events
- Support for DevClub meetups and open-source projects such as Webpack and JUnit
- Hiring process: intro interview, take-home task, and interview with the team
навыки
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