marketing director in AAA sports simulators

SportSpired Games is an international game studio developing next-generation sports simulators. The studio is working on a large-scale AAA title planned for release in 2028–2029.

• Define and execute the global marketing strategy for the company and its products;
• Lead go-to-market planning for game launches, major updates, and live-service initiatives;
• Own product positioning, messaging, and brand development;
• Build and lead the marketing team, including hiring, mentoring, and performance management;
• Manage integrated marketing campaigns across performance, influencer, PR, social, and partnership channels;
• Drive audience growth, player acquisition, engagement, and retention initiatives;
• Develop and manage marketing budgets, forecasts, and ROI frameworks;
• Oversee market research, competitor analysis, and audience insights;
• Collaborate closely with Product, Development, Community, Analytics, and Executive teams;
• Represent the company at industry events, conferences, and partner meetings.

• 5+ Years of leadership experience in gaming marketing;
• Proven track record launching and operating PC and/or Console games on global markets;
• Experience building and managing high-performing marketing teams;
• Strong expertise in brand marketing, performance marketing, influencer marketing, and go-to-market strategy;
• Experience with Premium and/or Free-to-Play products;
• Strong understanding of player acquisition, retention, monetization, and lifecycle marketing;
• Experience managing marketing budgets and measuring campaign effectiveness;
• Strong analytical skills and understanding of key gaming KPIs, including CPA, LTV, ROI, retention, conversion, and ARPU;
• Excellent communication, presentation, and stakeholder management skills;
• Professional English proficiency.

• Office role in Belgrade, Serbia.