Head of performance marketing for media buying

Plurio is an AI agent that automates media buying: the whole routine on Meta, Google, and TikTok for teams spending $300K–$15M a month, from the daily analysis and the optimization calls to the execution running directly in their ad accounts. Our agents already run $500M+/year in ad spend, and our customer base has grown 5× since our public release in March.

• You lead a team of AI marketing engineers.
• You own three things: The portfolio. Your key metric is the marketing targets across the whole portfolio: clients hit them and keep growing, they see the value the agent brings, complete integration, and keep running their media buying on it.
• You onboard them as a process, run the one-on-ones, and control the quality of their work.
• You grow people against a grade ladder and own their level-ups.
• And you set priorities and balance load across the team as clients scale.
• You build the system around how the AI marketing engineers work: onboarding clients, setting up the agent, and creating, adapting, and rolling out the skills and rules.
• You make all of it standard and repeatable.

• You come from the agency side and build systems that hold at scale.
• You ran media buying for top clients on $500K+/month performance marketing budgets, across different projects and segments, through strong user-acquisition teams of 10+.
• And you built the operating system under that team: onboarding as a process, standards for how the team works and how it's structured as the client base grows, how load is split across people, and how hiring, grades, and level-ups run.
• You were responsible for a full portfolio of clients through your team: retention, upsells, and account growth.
• You ran channels and big budgets, deep enough to explain the methodology, judge the team's work, and hold the conversation with experienced Heads of User Acquisition and CMOs.
• You don't sit in the accounts day-to-day, but you're ready to work hands-on in the agent when it counts.
• You've already automated pieces of your own media buying: rules, scripts, or skills in Cursor / Claude, or over the platform API.
• You can take the hard conversations with Heads of UA and CMOs when a client needs you at that level.
• You run media buying across Meta, Google, TikTok, and other ad channels.
• Confident speaking and writing with English-speaking clients.

• You join a team of top marketing and AI experts.
• You'll work closely with the strongest client teams on the market.
• You build the AI-native performance marketing service.
• Every function at Plurio runs on agents in one shared workspace: engineering, sales, ops, and customer projects.
• On-target earnings of $120,000–180,000 per year, gross: a competitive base plus a performance bonus tied to your portfolio's results. Your exact base and target bonus are set in the offer, based on your experience.
• You work remotely, based in CET or west toward the Americas, with overlap for client availability, including late-evening contact with US clients when needed.
• We provide a laptop, software, and any other tools necessary for work, including any AI tools that help you: Cursor, Claude, and Codex plus our shared AI infrastructure are the baseline.
• We cover 50% of the costs of relevant educational activities.
• Two weeks twice a year, plus holidays.
• Via a Deel contract.