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Head of marketing department in education
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описание
задачи
- Lead and effectively manage the Marketing Department and its team.
- Develop and implement marketing strategies to increase the University’s visibility, reputation, and student enrollment.
- Work closely with the Admissions Department to attract prospective students and achieve enrollment targets.
- Plan and execute effective digital marketing campaigns, including social media, Google Ads, SEO, and other online platforms.
- Develop innovative strategies to generate qualified leads and increase student applications.
- Organize promotional campaigns, Open Days, school visits, educational fairs, and university presentations in coordination with the Admissions Department.
- Strengthen the University’s brand image and market position.
- Build strong relationships with schools, educational institutions, media, and external partners.
- Monitor marketing performance, analyze campaign results, and continuously improve recruitment strategies.
- Manage the marketing budget and ensure effective use of resources.
- Prepare regular marketing performance reports for University management.
- Introduce new marketing ideas and initiatives to support the University’s long-term development.
требования
- Bachelor’s degree or higher in Marketing, Business Administration, Communications, or a related field.
- Minimum 3 years of relevant marketing experience, preferably in a managerial position.
- Proven ability to develop successful marketing campaigns and generate qualified leads.
- Strong knowledge of digital marketing, social media, advertising, and branding.
- Experience in managing teams, budgets, and marketing projects.
- Strong leadership, communication, analytical, and organizational skills.
- Fluency in English and Russian.
- Creative, proactive, responsible, and results-oriented.
- Ability to work effectively with the Admissions Department and other University departments.
- Будет плюсом: Experience in educational marketing or student recruitment is a strong advantage; Knowledge of Uzbek is a strong advantage
условия
- Official employment at Amity University Tashkent.
- Full-time position (Monday–Friday, 9:00 AM – 6:00 PM).
- Competitive salary based on qualifications and professional experience.
- Professional and international working environment.
- Opportunities for professional growth and career development.
- Comfortable working conditions.
навыки
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