digital marketing specialist

No description

• Develop and execute marketing campaigns to promote L&D courses, workshops, and events
• Create engaging content, including emails, newsletters, intranet posts, and social-style updates, to drive employee participation
• Manage L&D communications and internal collaboration platforms
• Design promotional materials, including graphics, videos, and presentations, for training initiatives
• Track engagement metrics and report on campaign effectiveness
• Collaborate with L&D trainers and HR to align messaging
• Maintain and update L&D branding guidelines and templates

• Qualification in Digital Marketing, internal communications, or a related field
• Strong writing and content creation skills
• Familiarity with design tools such as Canva and Adobe Creative Suite, and email marketing platforms
• Experience with analytics tools to measure campaign performance
• Excellent collaboration and stakeholder management skills
• Будет плюсом: Prior experience in corporate L&D or HR environments