content marketing manager for financial products

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• Coordinate content production across marketing teams, align priorities, maintain a content backlog, and coordinate assignments
• Establish workflows for briefing, production, review, approval, and delivery
• Work with Brand, Design, Product, Performance Marketing, Business Development, and CRM to clarify requests and agree on deliverables
• Balance planned work with ad hoc requests and take ownership of delivery
• Develop and apply a consistent tone of voice across channels and formats
• Create messaging guidelines, terminology, examples, and editorial checklists
• Review contributors’ work for quality and consistency, and coordinate localisation while preserving meaning and tone
• Write, edit, and improve content across landing pages, campaigns, CRM communications, articles, and other marketing channels
• Turn financial topics, product information, and business briefs into clear, accurate, engaging content for the intended audience
• Partner with the Head of Design to ensure copy and visuals work together
• Work with Compliance and subject-matter experts to ensure accuracy and meet regulatory requirements while keeping content readable
• Use AI for drafting, rewriting, editing, research support, and content adaptation
• Build reusable prompts, reference materials, and workflows to make production faster and more consistent
• Critically review AI output for facts, structure, tone, and relevance, identifying where specialist input or substantial rewriting is needed
• Identify opportunities to automate routine tasks and scale content production

• Strong hands-on background in copywriting, editing, UX writing, or a related content role, supported by a portfolio
• Experience writing or editing financial content and explaining financial topics accurately to different audiences
• Excellent written English and strong editorial judgement across tone, structure, clarity, and messaging
• Experience coordinating content delivery, contributors, and stakeholders, and building processes where they are still developing
• Practical experience using AI for professional content work and critically evaluating its output
• Strong prioritisation skills and willingness to combine substantial writing and editing with coordination and process improvement
• Previous people-management experience or a formal Lead title is not required
• Будет плюсом: experience in crypto, trading, brokerage, or investment-related content; developing tone-of-voice guidelines, messaging frameworks, or editorial standards; working with Design and Compliance or Legal teams; multilingual content and localisation; coordinating freelancers or agencies; building AI-assisted workflows, prompt libraries, or quality checks; basic scripting or automation skills

• The hiring process includes a recruiter conversation followed by an interview with the hiring manager to discuss practical cases
• Candidates will be asked to review the products and selected landing pages beforehand
• No take-home assignment is planned