Chief marketing officer в iGaming

NDA is an established player in the global iGaming and betting industry, focused on delivering engaging, secure, and compliant gaming experiences to diverse audiences. The company combines data-driven decision-making with innovative products to drive sustainable growth in highly regulated markets. Teams work in a fast-paced environment that values accountability, performance, and ethical conduct.

• The CMO will oversee brand positioning, user acquisition, retention, and lifecycle marketing across key markets, ensuring alignment with business objectives and regulatory requirements.
• Day-to-day, this role will lead and mentor marketing teams, manage budgets, and coordinate closely with product, commercial, and data teams to optimize campaigns and customer journeys.
• The CMO will analyze performance metrics, conduct market and competitor assessments, and refine go-to-market plans for new products and features.
• This role will also own public relations and external communications strategy, build strategic partnerships, and represent the marketing function in executive and board-level discussions.

• Ability to develop and execute comprehensive Market Planning and Marketing Management strategies aligned with business goals.
• Strong Market Research skills to identify opportunities, understand player behavior, and inform data-driven decision-making.
• Experience in Public Relations, including managing brand reputation, media relationships, and external communications.
• Background in Sales leadership or close collaboration with sales teams to drive revenue growth and optimize conversion funnels.
• Proven senior marketing leadership experience in iGaming, betting, or closely related digital entertainment industries.
• Track record of building and leading distributed, high-performing marketing teams in a remote or hybrid environment.
• Deep understanding of digital marketing channels, performance marketing, CRM, and player retention strategies.
• Familiarity with regulatory frameworks, responsible gaming principles, and compliance standards in relevant jurisdictions.
• Strong analytical and financial acumen, including budget ownership and ROI-focused campaign management.
• Excellent communication, stakeholder management, and cross-cultural collaboration skills.
• Bachelor’s or Master’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.

• Условий в вакансии нет