growth product manager

Mira is a hormonal health company providing integrative care and hormonal testing. It created an FDA-compliant at-home hormone monitor with quantitative testing technology and provides personalized, science-backed insights to help women make informed health decisions.

• Own the growth product roadmap and identify high-impact opportunities across acquisition, activation, conversion, monetisation, and retention
• Analyse customer funnel and product data across the app and e-commerce storefront to identify growth opportunities, friction points, and areas for optimisation
• Build and maintain a structured experimentation pipeline based on business impact, customer insights, and quantitative data
• Design, launch, and evaluate A/B tests and other product experiments, turning results into actionable product decisions
• Build prototypes and run experiments independently
• Balance short-term experimentation with scalable product solutions for sustainable long-term growth
• Partner with Marketing to improve the end-to-end journey from acquisition channels and campaigns through the product and purchase experience
• Define product requirements and work with Design and Engineering to deliver growth initiatives from discovery through launch and iteration

• Bachelor's degree in Business, Marketing, Economics, Computer Science, or a related field
• 3+ Years of Product Management experience, preferably with a B2C digital, subscription, or repeat-purchase product (hardware, consumables, or software)
• Hands-on experience improving product funnels and metrics such as activation, conversion, retention, ARPU/LTV, or subscription/repeat-purchase revenue
• Strong experience with product experimentation, including hypothesis development, A/B testing, experiment design, and results interpretation
• Proficiency with rapid prototyping tools such as Lovable or Claude Code to test hypotheses independently without engineering support
• Strong analytical skills and ability to use product and business data independently to identify opportunities and make decisions
• Experience working cross-functionally with Engineering, Design, Marketing, Analytics/Data, and other business stakeholders
• Strong ownership and prioritisation skills, and ability to work effectively in a fast-paced startup environment
• Будет плюсом: D2C e-commerce experience, experience with regulated health/wellness products

• 40-Hour workweek with flexible working hours and occasional overlap with the US and Chinese team
• Competitive salary and performance-based bonus system tied to OKRs