Product designer for digital puzzles

At Puzzler, we're on a mission to reinvent the digital puzzle experience. As part of an exciting product transformation, we're redesigning our B2B digital puzzle platform to create a modern, engaging, mobile-first experience that delights players while supporting the needs of our partners and clients. We're looking for an experienced Lead Product Designer (UX/UI) with a background in gamification, gaming, puzzles, behavioural design or highly engaging digital consumer products to lead this journey.

• Leading the design of modern, mobile-first digital puzzle experiences
• Creating intuitive user journeys that balance simplicity, engagement and enjoyment
• Applying gamification principles and behavioural design techniques to encourage repeat play and customer engagement
• Conducting user research and translating insights into compelling product experiences
• Producing wireframes, prototypes, user flows and high-fidelity designs
• Developing scalable design systems that support multiple puzzle formats and partner brands
• Collaborating closely with product, engineering and commercial stakeholders throughout delivery
• Championing accessibility and inclusive design best practice

• Experience designing UX/UI for digital puzzles, mobile games, gaming products or highly gamified digital experiences
• Experience creating products that use engagement mechanics such as rewards, achievements, progression systems, personalisation or habit-forming user journeys
• Strong experience collaborating with developers throughout build, testing and delivery
• Experience creating or evolving scalable design systems
• A portfolio demonstrating impactful, user-centred digital product design
• Expertise in UX methodologies, including user research, information architecture, journey mapping, wireframing, prototyping and usability testing
• A strong understanding of gamification, player motivation, engagement loops and behavioural design
• Knowledge of accessibility standards (WCAG) and inclusive design principles
• Proficiency with modern design tools such as Figma
• Strong communication and presentation skills, with the ability to explain design decisions to technical and non-technical audiences, including commercial teams and senior decision-makers across a white-label product environment
• Будет плюсом: Experience working on configurable or white-label products; Experience supporting multiple brands, audiences or customer experiences from a common platform

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