Graphic designer for marketing campaigns

Yerevan Mall is looking for a creative and responsible Senior Graphic Designer

• Lead the development and implementation of a cohesive visual identity across all digital platforms, ensuring brand consistency and strategic alignment (website, Facebook, Instagram, and others).
• Supervise the creation of high-quality, impactful graphic content tailored for diverse social media channels, including stories, infographics, animations, and campaign visuals.
• Collaborate with marketing leadership to define the visual direction for campaigns and oversee their execution across platforms.
• Conceptualize, design, and deliver a wide range of print and digital materials (posters, flyers, digital ads, banners, LED screen visuals, PR boxes, etc.) that reflect marketing strategy and drive engagement.
• Ensure all creative output meets brand standards and supports the company’s promotional objectives.
• Mentor junior designers, offering feedback and creative guidance.
• Oversee the localization and adaptation of international movie graphic materials for regional use, ensuring alignment with screen formats and local market trends.
• Maintain ongoing collaboration with international studios, producers, and distributors for timely receipt and adaptation of assets.
• Ensure compliance with both international visual branding guidelines and local promotional requirements.
• Lead the design and rollout of all visual materials used in advertising campaigns, including AI content, motion graphics, interactive media, and cross-platform assets.
• Coordinate with external partners and media outlets to ensure efficient and brand-accurate content placement.
• Lead the creative ideation process and conceptual development of high-impact visual campaigns that resonate with target audiences and support business objectives.
• Translate marketing strategies into visually compelling concepts, ensuring a balance between aesthetics, function, and communication goals.
• Collaborate closely with copywriters, strategists, photographers, and video editors to develop integrated creative solutions.
• Provide creative direction and feedback throughout the design process, ensuring consistency and innovation across all content.
• Develop mood boards, visual storyboards, and concept presentations to pitch and present creative proposals internally and externally.
• Champion a culture of creativity and experimentation within the team, encouraging bold ideas and pushing design boundaries.
• Stay up to date with the latest design trends, creative tools, and content formats to ensure fresh and relevant visual output.
• Utilize AI and interactive technologies to develop modern and engaging content.
• Proactively identify opportunities for visual improvement and lead creative innovation across all touchpoints.

• Ensure all creative output meets brand standards and supports the company’s promotional objectives.
• Ensure compliance with both international visual branding guidelines and local promotional requirements.
• Proven ability to manage multiple creative projects simultaneously under tight deadlines with high accuracy.
• Deep understanding of branding, storytelling, and user engagement across digital channels.
• Expertise in social media content strategy and performance-driven design.
• Mastery of Adobe Creative Suite (Illustrator, Photoshop, InDesign) and CorelDRAW.
• Advanced proficiency in AI-powered creative tools, with the ability to effectively integrate them into design workflows and create high-quality visual content.
• Strong written and verbal communication skills; ability to clearly present ideas and provide feedback.
• Ability to work independently and collaboratively within a dynamic, fast-paced team environment.
• Bachelor’s or Master’s degree in Graphic Design, Marketing, or a related field.
• 4+ years of professional experience in graphic design or visual content creation, preferably in a marketing, advertising, or media-focused role.
• Proven portfolio of diverse creative projects with measurable impact.
• Будет плюсом: Motion design and animation experience is a strong plus

• Условий в вакансии нет