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smm specialist in automotive

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вакансия зп не указана
в среднем 147 625 ₽
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описание

AUTODOC is a European online platform for the automotive aftermarket. Founded in Berlin, the company operates across 27 European countries and uses digital technology to serve drivers and the automotive market.

*Instagram и Facebook принадлежат компании Meta Platforms Inc., деятельность которой признана экстремистской и запрещена на территории РФ

задачи

  • Build a visible, credible, and recognisable AUTODOC presence across social media
  • Join relevant automotive conversations, identify engagement opportunities, and craft precise, natural, brand-safe comments
  • Own the active-commenting workflow from monitoring and idea generation to publishing, conversation continuation, and results evaluation
  • Track Instagram, TikTok, YouTube, LinkedIn, and other relevant platforms, including content from automotive creators, brands, motorsport, and car culture
  • Select posts, Reels, videos, and comment threads where AUTODOC can participate naturally
  • Create and adapt concise comments of 3–12 words for different platforms, markets, and cultural contexts
  • Respond to users and brands, continue high-potential conversations, and turn successful interactions into repeatable communication formats
  • Verify automotive facts and references and use approved AI tools for research, wording options, and tone checks
  • Work autonomously within brand-safety guidelines and escalate customer-support, legal, sensitive, or reputational-risk matters
  • Maintain a log of published comments, capture key learnings, and recommend channel strategy improvements.

требования

  • At least two years of experience in social media, community management, editorial content, or a comparable role involving real-time audience engagement
  • Strong automotive knowledge, including vehicle models, parts, and owner experiences
  • Excellent short-form copywriting skills
  • Deep understanding of formats, trends, memes, and dynamics across Instagram, Threads, TikTok, YouTube, LinkedIn, and other relevant channels
  • Ability to identify relevant content early, before conversations lose momentum
  • Excellent judgement and brand-safety awareness
  • High autonomy, speed, and collaboration skills
  • Ability to adapt comments for different markets and cultural contexts
  • English at C1 level
  • Nice to have: Working proficiency in Russian or Ukrainian for daily team collaboration.

условия

  • Annual vacation of 28 calendar days and one additional day off on your birthday
  • Mental Wellbeing Program with free psychological counselling for employees and family members, including a 24/7 hotline and online sessions
  • Opportunities for advancement, further training, over 650 soft- and hard-skills courses, and coaching
  • Free English and German language classes
  • Flexible working hours.

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