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описание
Dr. Jen Oral Care is a family-founded oral care brand created by dentist Dr. Jen. It develops distinct toothpaste formulations and sells them online and through dental practices.
*Instagram и Facebook принадлежат компании Meta Platforms Inc., деятельность которой признана экстремистской и запрещена на территории РФ
задачи
Manage and optimize campaigns across Google and Meta
Help launch TikTok advertising
Test new audiences, messaging angles, and campaign approaches
Monitor performance and adjust spend across acquisition, retargeting, branded, and non-branded activity
Report to the COO and work with him and the creative hire to determine what to test next
требования
Hands-on experience managing and optimizing paid campaigns across Google and Meta
Strong understanding of campaign testing and performance measurement
Ability to develop angles that speak to customer motivations, not only product features
Willingness to keep learning as platforms change
Curious, competitive, and proactive approach to problem-solving, testing ideas, and learning
Strong communication skills to explain what is working and what to try next
Hunger and good judgment matter more than a particular degree or a long resume
Будет плюсом: Experience with TikTok ads, Performance Max, ecommerce or consumer health brands, an interest in consumer psychology and behavioural economics
условия
Gross salary; responsible for tax-related procedures in the country of residence
Independent contractor arrangement
Full-time primary role; no freelancing or second jobs
Substantial overlap with the US team required, particularly during the initial 2–4 weeks of training
