Field & community marketing manager for databases

Severalnines helps organizations run business-critical databases on infrastructure they control. ClusterControl automates operations across heterogeneous database estates, while CCX enables enterprises and service providers to deliver private, sovereign and white-label database services. We are looking for a hands-on Field & Community Marketing Manager to build and run a connected program of conferences, local meetups, owned events, technical webinars and expert conversations.

• Translate company, product and market priorities into a rolling 12-month calendar.
• Give every activity a clear audience, purpose, account or community focus, budget, delivery plan and next step.
• Balance major sponsorships with smaller ecosystem appearances, local collaborations and owned formats.
• Develop a network of organizers, local hosts, technical experts, customers and partners.
• Create reasons for people to return, contribute, share their experience and introduce others.
• Assess existing community channels and focus on useful participation rather than launching new channels simply to grow membership.
• Own sponsorships, venues, vendors, budgets, timelines, travel and on-site or virtual production.
• Recruit and prepare speakers, shape practical agendas with technical experts, coordinate assets and rehearsals, and run post-event reviews.
• Build reusable playbooks so delivery becomes more consistent as the program grows.
• Work with Sales and Marketing Operations to identify target accounts, partners and relevant roles, then coordinate invitations, promotion and meeting booking.
• Tailor the experience for practitioners, decision-makers, customers and providers rather than treating every registration as the same type of lead.
• Work with Marketing Operations on registration, segmentation, nurture and CRM capture.
• Route participants toward technical education, product evaluation, architecture reviews, partner discovery, community participation or Sales as appropriate.
• Agree qualification and follow-up expectations with Sales, provide useful context and track acceptance, next actions and outcomes.
• Coordinate recordings, interviews, clips, technical takeaways and follow-up resources with Creative & Brand and our subject-matter experts.
• Use these assets to continue community conversations and support account follow-up.
• Bring recurring audience questions and feedback back to Marketing, Product and Sales.
• Track delivery, audience relevance, repeat participation, qualified conversations, product actions, opportunity contribution and follow-up coverage.
• Maintain accurate spend forecasts, distinguish sourced from influenced opportunities, and recommend where to invest more, change the approach or stop an activity.
• Turn the agreed direction and existing activity into a prioritized calendar.
• Establish repeatable event briefs, production workflows and post-event processes.
• Build a network of speakers, partners, community contacts and local hosts.
• Put audience capture, segmentation and Sales handoffs into operation with Marketing Operations.
• Take ownership of scheduled delivery and establish a practical performance baseline.
• You will review follow-up and opportunity contributions regularly with Sales and provide clear recommendations to the Marketing Director.

• Experience owning field, event, community or developer marketing programs in B2B software, cloud infrastructure, databases or a similarly technical business, with examples of meaningful audience and commercial outcomes.
• Hands-on experience delivering in-person and virtual events, including speaker preparation, vendor coordination, budgets, promotion, production and follow-up. You can manage several overlapping workstreams without losing the details.
• Strong relationship-building skills with communities, customers, partners and internal teams. You know how to create repeat participation and work with local organizers or contributors across markets.
• Technical curiosity and audience empathy. You can work with engineers, database specialists and platform teams to develop useful, credible sessions. You do not need to be a database expert, but you should be comfortable learning the subject and asking precise questions.
• Practical experience with CRM and marketing automation, webinar or event platforms, and reporting. You can connect participation to follow-up and account progression, understand the limits of attribution, and use evidence to make budget decisions.
• Clear written and spoken English, independent project ownership and the ability to coordinate across teams and time zones.
• Willingness to travel internationally as part of the role and occasionally deliver events outside standard local working hours.

• B2B contract with full-time employee benefits
• Annual bonus based on company results
• Reimbursement budget to setup and maintain your virtual office (PC, Notebook, Headset, etc.)
• 4 weeks paid vacation annually
• Additional birthday day off
• Paid public holidays in your country
• Monthly budget for sports activities
• You can work from anywhere
• Flexible working arrangements
• Offsite team meetings at least once a year (we’ve already visited places including Tokyo, Madrid, Belgrade, and Krakow)